iHumEn participated in the product exhibition in conjunction with the visit of DreamEdge Sdn. Bhd. on 22 July 2020 to UTM. Visit that led by CEO of DreamEdge Sdn Bhd, Datuk Khairil Adri Adnan was welcomed by UTM led by Vice Chancellor of UTM. With a vision to be a partner in providing services and solutions based on innovative technologies, DreamEDGE has visited UTM to explore collaborative opportunities to provide the right solutions and services to meet the growing needs and desires of consumers.

The product exhibition was held to share knowledge and expertise as well as explore possible collaboration. Several innovative products of iHumEn including wARna and sports technology innovations which are Bicycle Simulator and Virtual Rowing was exhibited in this event. wARna is an interactive coloring book that combines conventional books and augmented reality (AR) technology. Both Bicycle Simulators and Virtual Rowing able to identify the level of intensity of the athlete’s physical and mental abilities during training. This innovation also combines augmented reality (AR) and virtual reality (VR) technologies in athletic fitness testing.

This program successfully became a platform for exploring possible collaboration between UTM and DreamEdge in research development and commercialization.